NOW Senior Marketing Manager
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NOW is New Zealand’s most innovative and customer-focused digital services provider. We’re looking for a Senior Marketing Manager to join our team
Summary about this job
Management
Company: Fresh Perspective People
Location: Hawkes Bay
Work type: Full Time
Salary: n\a
Phone: +64-7-487-4000
Fax: +64-9-454-5625
E-mail: n\a
Site: n\a
Detail information about job NOW Senior Marketing Manager. Terms and conditions vacancy
- Lead the continued successful growth of the NOW brand
- Make your mark through innovative marketing in digital and integrated campaigns
- Put your customers at the heart of everything you do
NOW is growing rapidly and we are looking for an experienced Senior Marketing Manager, based at the Head Office in Ahuriri, Napier. Reporting to the Head of Marketing & Digital, you will be a key part of developing a highly effective marketing strategy and tactics to continue the successful growth of the NOW brand in both residential and business markets.
This position is a key role within the business, and you’ll need to be willing to challenge and be challenged, actively contribute to our growth mindset and lead by example. You’ll need to thrive on the challenge of competing as a unique smaller brand in an industry with traditionally established larger players, designing marketing experiences that punch above their weight.
Key elements of the role include:
- Leading the development of the annual marketing plan, and NOW’s community and sponsorship strategy, aligned to the marketing strategy and commercial objectives.
- Developing a best-in-class omni-channel customer experience to transform how NOW’s products and services are discovered, purchased, consumed and supported.
- Design and delivery of integrated marketing campaigns as part of the annual marketing plan
- Leading the communications plan for new products and services
- Developing a digital marketing capability, including digital channels, analytics and performance measurement
- Leading the on-going development of the NOW website
We are shameless about wanting the best for our customers, so to be successful in this role you need to be an “A” player who sets and maintains high personal and professional standards, is positive, hands-on in your approach and above all else passionate about leading a team that provides an outstanding experience for customers.
To be successful in this role you will have:
- 5+ years of relevant marketing experience, preferably in communications and brand
- 3+ years experience in digital channel development and digital campaign delivery, measurement and optimisation
- Proven track record in delivering a well-defined and executed marketing plan
- Experience in launching products and services to market though a customer-led experience framework
- Strong ability to uncover and apply customer insights to your communications approach
- Experience managing external agency relationships
- Experience in delivering a brand identity to market through exceptional design, copy-writing and communication methods
At NOW you will work collaboratively within a dynamic and close-knit team. As a high achiever you will enjoy being rewarded for results and will have excellent opportunities for career growth and personal development in this fast-growing organisation.
If this sounds like a role that could provide your next challenge, please click apply, attaching your CV and a covering letter. For further information call Bridget Matheson at Fresh Perspective People on 027 836 5006 for a confidential discussion.
Learn more about NOW at www.nownz.co.nz
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