Marketing Executive – THE Shed Company
As part of the Steelx group marketing team, you will be responsible for managing the marketing and branding for THE Shed Company franchise.
Summary about this job
Brand Management
Company: Private Advertiser
Location: Gold Coast
Work type: Full Time
Salary: $65,000 - $74,999, based on experience.
Phone: +61-7-2490-3537
Fax: +61-8-8567-7764
E-mail: n\a
Site: n\a
Detail information about job Marketing Executive – THE Shed Company. Terms and conditions vacancy
About the role:
As a contributing member of the Steelx group marketing team, you will be accountable for managing the marketing and branding for THE Shed Company Franchise.
Functioning in an agency style account / project management role, you will assist THE Shed Company Business Manager, and partner with a growing team of franchisees (currently 30+) to:
- Conduct exploration sessions with franchisees and other relevant stakeholders to understand the individual franchisee’s experience, objectives, and the nuances of their business.
- Provide guidance and education on all things marketing and branding (digital + traditional).
- Create and schedule content via social media and other channels.
- Execute national and local area marketing campaigns in conjunction with the digital marketing specialist, and external agencies / providers.
- Have intelligent, productive, and sometimes tough conversations to manage expectations and report on progress.
As the Marketing Executive, you will be responsible for the administration of the marketing component of the franchise agreements, budgets, creating and pitching proposals, setting campaign expectations, as well as reporting and analysis. Strong analytical and reasoning skills will be a key requirement for this role.
The successful candidate will work collaboratively with the group marketing team on both traditional and digital marketing strategies and execution. In this role, you will focus on delivering a systematic approach to brand marketing across the franchise group. You will achieve this through data-driven decision making and by leveraging best practices and shared experiences from across the business.
About the successful candidate
Attitude is everything – we are looking for someone who is resourceful, adaptable, and intelligent with the ability to think through a scenario or task and identify the best way forward.
The ideal candidate is logical and outcome-focussed with an aptitude and track record of delivering win-win outcomes.
Using your incredible people skills, you are an effective team player who is able to rally support, have challenging conversations, and respond thoughtfully.
Desirable skills:
Digital or creative agency experience (account management / project management / digital), or relevant skill set.
Creative experience – ideation, concept development, campaign creation, storytelling, etc. The ability to pitch ideas with influence will be highly regarded.
Proven brand marketing experience, specifically brand differentiation, awareness, and growth.
In your cover letter, please highlight any of the practical marketing skills listed below that you have, as well as your level of expertise. Be honest though – we will test this! ;)
Practical skills:
SEO, SEM (AdWords, AdWords Editor), Facebook Ads management (Power Editor, business manager), Google Tag Manager, Google My Business, copywriting (traditional + SEO), web design / dev, CMS, CRM, Design (Canva, Adobe, etc), social media management / automation (Hootsuite, Buffer, etc), nurture marketing / EDM, sales funnel, radio, video editing, photography, etc.