Marketing Insights Analyst
Role can be based at any of our property locations - Sydney, Gold Coast or Brisbane
Summary about this job
Market Research & Analysis
Company: The Star Entertainment Group
Location: Sydney
Work type: Full Time
Salary: Great salary and employment benefits
Phone: +61-8-1914-1537
Fax: +61-7-9451-2793
E-mail: n\a
Site: n\a
Detail information about job Marketing Insights Analyst. Terms and conditions vacancy
The Star Entertainment Group is an ASX listed company and one of Australia’s leading integrated resort providers. Outstanding customer experience is our passion and central to our brand proposition. We are highly competitive and our operations are broad and dynamic.
Our commitment is that every one of our guests enjoys a thrilling experience and that we reflect a local pride in everything we do.
We are undergoing an exciting transformation, undertaking a $500 million expansion to be achieved over the next 5 years. This is a unique time to join a growing organisation which is dynamic and offers great opportunities; and with this growth our Loyalty Team is seeking a results orientated individual to support the Senior Analytics Manager.
A unique opportunity to join a growing team of professionals in a fast paced, customer centric company
Your role as Loyalty Senior Insights Analyst is to develop a deep understanding of our customers and their needs both now and into the future. You will develop an understanding of the business and its challenges, using a range of tools you provide insights that will drive a benefit for the business. Based in the Brisbane office you are an integral part of a broader Loyalty team. This is a great role for someone who enjoys influence, execution and setting the direction amongst others.
Partnering with the Loyalty & Marketing teams, you provide insight to drive customer and segment strategies and the execution capability to deploy customer interactions across direct and intermediated channels. As part of a team you act as a 'centre of excellence' for analytics, you work closely with business stakeholders to provide the necessary insights and reporting to enable them to make informed decisions. Key stakeholders include the Finance, IT and business Marketing teams.
Our ideal candidate
You are an experienced Senior Analyst/ Data Scientist that can effectively communicate and engage with a variety of stakeholders. You have a minimum of 5 years’ data analytical experience.
Possession of strong stakeholder presence and excellent communication skills are essential to the success of this role. You will also demonstrate proven and effective delivery of complex results to various levels of stakeholders. You are collaborative in your approach you understand the importance of being able to deliver on commercial outcomes to drive brand loyalty. You will be able to work autonomously and proactively seek opportunities to execute outcomes.
You are tertiary qualified in the Math/Statistics/Computer Science or Actuarial field. You have proven ability to access, manipulate and analyse data using systems such as SQL, SAS, SPSS, Tableau and R. You can deliver propensity and clustering segmentation modelling to the business. Understanding of building predictive models and complex coding is highly desired.
The Star Entertainment group is committed to building a diverse environment and is proud to be an equal opportunity employer. We are committed to building a diverse workforce that reflects our community.
STARENTERTAINMENTGROUP.COM.AU/DIVERSITY
Working at Star Entertainment brings outstanding benefits, including generous discounts at our hotels, bars & restaurants, lunch provided daily plus much more!