Marketing Specialist

Summary about this job

Detail information about job Marketing Specialist. Terms and conditions vacancy

• Be part of this growing Australian Agedcare Brand | B2C and B2B focus
• Hands-on role and strategic role | implement the strategy | local area marketing
• Up to $100k base +super | CBD location | Standalone role working with team of 6

About the role
This is a 10 month maternity leave cover role with an ASAP start.
You will work closely with the leadership team, Senior Marketing Manager and CMO and implement the marketing strategy. It's a bread role focused on both B2C and B2B marketing across ATL, BTL, Digital and events. Reporting to the Senior Marketing Manager you will be tasked with growing their brand presence through clear and consistent messaging as well as driving sales and acquisition targets. Evolving their traditional marketing approach to be more digitally focused is a key component of this role.


Key Responsibilities

• Executing their annual marketing plan, how they talk to their customers, when and via which appropriate channel
• Developing their brand guidelines and being the brand advocate for all communications delivered both internally and externally
• Planning and implementing all marketing campaigns for launching new projects and engaging with all stakeholders throughout the process
• Consistently track and measure the effectiveness of campaigns and tweaking where appropriate with a clear best in class test and learn methodology
• Liaising with both internal and external stakeholders who include the sales team, compliance team, product team as well as externally; Hospitals, Community Aged care providers, and briefing creative agencies too

Skills and Experience 

• Tertiary qualifications in Marketing (Bachelor or equivalent) essential.
• Previous experience and track record from a similar B2B/B2C Aged Care, Healthcare or property development bacground
• Excellent communication and interpersonal skills with the ability to build relationships at all levels.
• A passion for collaboration and ability to work across business units to achieve outcomes.
• High level of problem-solving ability, providing flexible and creative solutions.

Benefits 

• Very competitive salary - Up to $100,000 base + super dependent on experience
• Opportunity to truly shape the role and make it your own - really bringing digital marketing to the fore
• Collaborative, warm and nurturing work environment. 

About the company
Our client is an Australian owned and operated Aged care Providers whose mission is to be the best service provider to Aged care in Australia. What sets them apart from their competitors is their personal and proactive approach to their customers with exceptional customer service levels.


Culture
Culture is probably one of the most important parts of any business, and for our client, it is at the forefront of their success and why their employees love going to work. Importantly, the organisation embraces flexible working hours and a true family culture. 


How to Apply
Click APPLY or contact John Corrigan on 0409440987 to have a confidential discussion