Head of Marketing

Summary about this job

Detail information about job Head of Marketing. Terms and conditions vacancy

About the Company and EVP

My client is an International Global student placement services provider who are setting out to be the world's leading platform that will connect the international student community through building tons of new products and putting their customers first at the heart of everything they do.

Their ongoing success comes from a caring commitment towards their employees around the globe. They encourage teamwork in order to leverage their people's diverse talents and expertise through effective collaboration and cooperation throughout our business.
They strive to provide a working environment where people are encouraged to excel, be creative and seek new ways to solve problems, take initiative, generate opportunities and be accountable for their actions.

About the role:-

The role of Head of Marketing is a newly created one that will drive the digital marketing agenda in Australasia in line with the Company's transformation vision. In this results-driven role, you will provide critical leadership to the regions marketing, contact centre and customer experience functions in developing and implementing strategies, particularly in the digital area, to deliver the leads and customer acquisition goals for this business.
This role could be based out of Melbourne or Sydney, depending on your location.

• You will be responsible for managing end to end customer experience of marketing products and services, including online & offline teams, graphic design, content development, customer contact centre & student experience programs.
• You will also be accountable for the performance and optimisation of the teams effectiveness and conducts regular reviews and recommendations to guide the businesss commercial investment. You'll play an important part in keeping the business up-to-date with market trends and the best marketing practices within the industry, and ensure the marketing strategy, investment and processes remain consistent and relevant. In addition, you'll be providing critical input into the development and review of products as a member of an ongoing Global Digital Marketing development community. The role forms an integral part of the Australasia Leadership Team.
• If your passion is helping people to pursue their dreams through education and thrive in an innovative agile digital culture as they undergo a digital revolution.
   

About you:-

• A tertiary qualification in marketing or business management or equivalent work experience preferably from progressive businesses who are working with agile methodology.
• Extensive experience in marketing management with a strong background in digital, content marketing and marketing automation.
• Proven success in developing and implementing marketing strategy that delivers both short term and long-term growth objectives.
• A thorough understanding of multi-channel leads acquisition/nurturing strategy and hands-on execution.
• Ability to demonstrate creative digital marketing skills.
• High level of analytical skills in quantitative data analysis of program effectiveness, forecasting and ROI.
• A demonstrable record of people leadership with strong ability to influence, develop, and motivate teams to build high performance and be results-driven yourself.
• Excellent writing and verbal communication skills.
• Excellent interpersonal skills and ability to interact and positively influence across all levels and functions.
• Ability to drive strategy and process alignment with frontline customer service and sales efforts to maximise marketing effectiveness.
• Stakeholder management experience.
• Cross cultural awareness and sensitivity, respecting diversity.
• Excellent time management skills and ability to manage competing priorities.

For more information on this role contact DANI EASTERBROOK on (03) 9918 0940, please quote REF No: 504947. Closing Date: 15th July 2018. Alternatively, please apply online.