eCommerce Marketing Coordinator (Sydney Office)
A global role where you will implement industry best practice on an international audience using a pure-play website and a huge supply chain network.
Summary about this job
Direct Marketing & CRM
Company: Private Advertiser
Location: Sydney
Work type: Full Time
Salary: $50,000 - $59,999
Phone: +61-7-5544-5695
Fax: +61-7-5874-4384
E-mail: n\a
Site: n\a
Detail information about job eCommerce Marketing Coordinator (Sydney Office). Terms and conditions vacancy
- Work for one of the largest eCommerce websites in Australia
- Responsible for end to end campaign design and implementation
- Ensure maximum exposure and optimum conversion of website traffic
HobbyKing.com is one of the largest eCommerce stores in the world, servicing millions of customers. We are currently looking for an enthusiastic Marketing Coordinator to join the HobbyKing Marketing office in Sydney.
Reporting directly to the Marketing Manager this is a diverse and generalist role. You will provide support within the global marketing functions of HobbyKing.com as well as supporting Category Managers who look after the forecasting and life-cycle of RC planes, cars, boats and multi-rotors.
You will have a degree in marketing or information technology. Above this knowledge of the hobby industry will be highly regarded.
Your duties will include:
- Designing and executing email marketing campaigns
- Creating an email strategy focused on driving traffic to the website, new customer acquisition, retention and conversion
- Research and competitor analysis
- Co-ordinate email tasks and engage constantly with stakeholders such as Product Managers and the Design team
- Track, analyse and optimise results
- Maintaining and moderating our social media and forum pages
- Activate new products
- Update and maintain website assets and content
- Contribute in copywriting and content creation
- Schedule marketing campaigns
- Share ideas in brainstorming sessions
- Co-ordinate product launches
- Manage web content
- Prepare analysis and reports
- Assist with development of SEO and SEM campaigns
- Ensure CMS systems are up to date (WordPress and HTML)
- Track website metrics (google analytics)
- General office duties
Requirements:
- A degree in marketing or information technology or related science
- Knowledge of Google Analytics is a must
- Ideally an expert in Dotmailer is preferred. If not, the candidate should be excellent with email creation and delivering results through marketing automation tools such as Marketo, Eloqua, Infusionsoft or a similar software
- Experience in A/B testing emails and campaigns
- Great stakeholder management skills
- Should be creative
- Experienced with Photoshop and other design tools
- Fluent in Microsoft Office in particular Excel
- Sound understanding of basic SEO and digital best practices
- Previous experience in eCommerce
- An eye for detail in a world where errors cost money
- Excellent organisation skills
- The ability to balance and prioritise in a fast-paced environment
- A fun and outgoing personality
To apply submit a two-page resume in pdf format and a single page cover letter explaining why you are the person we've been looking for.