Loyalty Senior Insights Analyst
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Use modelling techniques and statistical tools to drive data decisions that impact marketing activities at Sydney-based leading entertainment group.
Summary about this job
Market Research & Analysis
Company: Talent – Winner ‘Seek Large Recruitment Agency of the Year’ 3 consecutive years!
Location: Sydney
Work type: Full Time
Salary: n\a
Phone: +61-8-4170-1131
Fax: +61-3-7603-9497
E-mail: n\a
Site: n\a
Detail information about job Loyalty Senior Insights Analyst. Terms and conditions vacancy
- Join one of Australia’s leading entertainment & gaming groups
- Develop a deep understanding of loyalty members and their future behaviour
- Competitive salary, benefits package and great career progression opportunities
Leading Australian Entertainment & Gaming Group
Don't miss out on an opportunity to join one of Australia's largest entertainment and gaming groups. It's been an exciting couple of months for the business with expansion and new openings happening across the country.
The marketing team are looking for someone to join the team who is passionate about driving data decisions to influence performance.
This team analyses loyalty data to provide insights to drive customer insights and segment strategies. They also deep dive into loyalty data to gain a better understanding of their members and behaviours, in order to develop and execute more effective marketing strategies.
Key requirements:
- Experience in the analytics-based interaction management industry
- Advanced working knowledge of SQL
- Understanding and/or interest in loyalty and customer behaviour
- Experience in modelling techniques (e.g. propensity models, clustering segmentation) and tools (e.g. SPSS, SAS, R etc.)
- You should be passionate, ambitious and have a can-do attitude.
This role will utilise your technical skill set, expand your commercial knowledge whilst giving you exposure to working with large complex data sets.
Competitive salary and benefits package also on offer.
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