Digital Marketing & Communications Manager

Summary about this job

Detail information about job Digital Marketing & Communications Manager. Terms and conditions vacancy

Own the marketing and communications functions for a soon to be listed direct to consumer financial services group.  This is a hands on role, and you'll be required to roll up your sleeves and get into the detail.

At Squirrel it's all about how we help everyday Aussies to Grow their nuts and we have a lot of fun doing it.  We are a young, very successful fintech business that is committed to changing the bad old ways of the banking and superannuation industries and their hidden commissions, kick-backs etc.  We have a young, enthusiastic team and surprise, surprise - we're growing fast. That's exactly where you come in.

We have an amazing opportunity for a super star to head up our Marketing and Communications function. This is a great chance to join a fun but committed team who really do enjoy what they do.

Squirrel is a digital first, direct to consumer business and you will be driving the marketing function and cover everything from working with our Marketing Associate to writing copy and content for digital distribution and web; managing relationships with our advertising agencies and media suppliers, working with our software engineering teams to improve and refine our products to make them even more customer friendly and fighting with the boss to play something better than 90s music in the office!!

We talk in a language similar to the Daily Telegraph and we want to communicate highly complicated and often intimidating concepts about finance and banking in everyday language to a target market aged 30 - 50.

Responsibilities:

• Manage relationships with external advertising and creative agencies and begin the process of in-sourcing
• Manage relationships with key media providers including FTA, STV, Radio, Press and Digital providers
• Hyper targeting using paid social including Facebook
• Deliver marketing communications through a range of direct channels including email, social and web
• Design and implement nurture and retargeting campaigns to improve campaign performance
• Work closely with software engineering and sales teams to ensure marketing strategy is being executed and refined to maximise return on investment
• Understanding of what enhances the UX
• Abiliity to create, maintain, and refine website content along with other digital material
• Develop and execute annual marketing plans
• Collaborating to create a framework of best practice guidelines for direct marketing activity
• Report on direct marketing activity and take measures to improve direct marketing campaigns
• Reporting to key stakeholders
• Be a savvy thinker

To be considered for this role we are looking for the following: 

• Previous B2C marketing experience
• Experience owning and configuring Hubspot Enterprise
• Creative but with solid business acumen
• Excellent communication skills both written and oral
• Ability to take dry, boring subjects and make interesting / sales focused
• The ability to take initiative
• Degree qualified in marketing
• Any basic understanding of HTML & CSS would be great but not essential
• Knowledge of UK marketing and financial sector highly desirable

Job benefits and perks

• Team lunches and a well stocked up kitchen
• Attractive salary
• A lot of creative freedom
• Fantastic location close to Pitt St Mall
• No politics or nonsense - just a cool team that loves to get stuff done!

The next step

Well like most things we do at Squirrel it is simple.  Click Apply to send through your CV and a brief cover letter so we can learn a little about you and then lets see if we're a good match together

Note to Recruitment Agencies
Squirrel has decided to deal directly with candidates to ensure we are perfectly aligned, however if you come across an outstanding person who you believe fits our culture – we'd be happy to meet them. By referring a candidate your acknowledge and accept that Squirrel does not accept agency terms and conditions and will pay a fixed introduction fee of $500.00 due once a successful candidate joins our team.