Local Marketing Manager (Fixed Term)

Summary about this job

Detail information about job Local Marketing Manager (Fixed Term). Terms and conditions vacancy

You see things a little differently. So do we. We believe that what you value is more important than what your CV says. We offer positions that will challenge your skills and let you grow. Come see things a little differently with us.
 
ABOUT YOU
Your background will be extensive in retail marketing, with experience across the full marketing mix including advertising, media, web, events, PR and loyalty/CRM. It would be beneficial to have experience in a leadership role, an understanding of the IKEA culture and values and a passion for home furnishing. A marketing degree is highly desirable. As our store operates 7 days per week, the successful applicant must have availability to work a rotating roster with a mixture of daytime, evening and weekend shifts.
 
 
ABOUT THE JOB
The role of the Local Marketing Manager is to have an intimate knowledge of local market conditions, in order to increase store visitation and re-visitation from households within the primary marketing area. The Local Marketing Manager works with the store team to create a commercial calendar based on national priorities and local potential to achieve goals and KPIs.  You would also lead a small team and collaborate with a broad group of stakeholders across the store, Service Office and external suppliers.
 
 
ABOUT THE ASSIGNMENT
Reporting to the Store Manager, you would be a strong contributor as a member of the store management team. You would bring the IKEA offer to the Logan and Gold Coast market in order to realise our vision, and to improve people’s everyday life at home.  You would develop and implement the store marketing plan to increase traffic to our store in order to gain sales growth and long term profitability, while also developing a loyal base of IKEA Family members and co-ordinating local events.  You would be in control of the marketing budget, measuring all marketing metrics, identifying cost efficiencies, monitoring and following up all marketing investments.
 
 
GROWING TOGETHER 
IKEA offers an exciting and empowering work environment in a global marketplace. And as the world’s leader at life at home, you have exceptional opportunities to grow and develop together with us.