Marketing Executive
Great opportunity for Experienced Marketing Executive to join a growing business in the Agri-tech sector.
Summary about this job
Digital & Search Marketing
Company: Maia Technology
Location: Sydney
Work type: Full Time
Salary: n\a
Phone: +61-7-2701-1558
Fax: +61-7-4593-9658
E-mail: n\a
Site: n\a
Detail information about job Marketing Executive. Terms and conditions vacancy
The Company
Maia Technology is a funded start-up business in the AgriTech space.
We are building new technology for farmers that enables them to boost their levels of farm performance and environmental sustainability.
With the technology now being used on farms across Australia and the US, Maia is growing its business and seeking an experienced marketing assistant to assist in our continued growth
The Role
Based in our North Sydney offices. The Marketing Executive is tasked with a broad range of customer acquisition related marketing activities across both digital and traditional media. This role is responsible for national and international Lead generation, with a focus on Australia and the United States.
This unique opportunity is ideal for a marketing graduate with 3-5 years’ experience, looking to expand your knowledge through a diverse range of experience in a SAAS technology environment.
MAIN DUTIES/RESPONSIBILITIES:
- Plan and execute lead generation and customer engagement campaigns, publishing original content to be used for website, social media and customer engagement. This includes video, eBooks, checklists, whitepapers etc;
- Assist in the development of marketing collateral including product catalogues, flyers, presentations, advertisements, etc that fits our core business offering and attracts and retains customers;
- Manage the organizations social media and digital content development;
- Manage the social media sites for the company including Facebook, Blogs and LinkedIn;
- Plan and execute initiatives to reach the target customer base through appropriate channels (social media, e-mail, etc.);
- Oversee Facebook and Google advertising (PPC, Display and Retargeting) with external agencies;
- Plan, manage and co-ordinate relevant third party publication and website advertising;
- Assist in analysing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing plans;
- Manage website content and updates, including SEO strategy and updates;
- Develop, implement and report on Marketing plans;
- Identify strategies and actions from performance reports on our website and online advertising;
- Assist with market and product research;
- Liaise with 3rd party vendors on the build and execution of the marketing plan
- Collaborate with external agencies as required, including PR, web development and advertising;
- Co-ordinate attendance at trade shows, conferences, training sessions etc
SKILLS AND EXPERIENCE:
- Marketing qualification
- Solid working knowledge of Microsoft Office
- High attention to detail,
- Ability to multi-task, prioritise and work to deadlines
- Fast learner, with a passion for new technology
- Several years of experience in B2B/B2C marketing in a SAAS environment
- Experience with social media marketing
Our commitment is to provide a collaborative working environment where we empower our team to contribute to positive change, where we reward and celebrate success. Interested? Please "Apply Now"
For more information see our website
www.maiatechnology.com.au