SEO Manager

Summary about this job

Detail information about job SEO Manager. Terms and conditions vacancy

SteelX is an Australian owned and operated business engaged in the design, marketing and selling of quality pre-engineered steel buildings. The SteelX group includes the following brands:

• Wide Span Sheds: https://www.sheds.com.au/
• Sheds n Homes: https://www.shedsnhomes.com.au/
• THE Shed Company: https://www.theshedcompany.com.au/

We are currently looking for a hands-on technical SEO Manager with proven success in on-page, off-page, and SEO content creation.

About the role:

Working collaboratively with the Group Marketing team, you will be responsible for managing the SEO function of the business. You will manage the visibility of our national brands, and be accountable for:

• Developing and executing the SEO strategy for the group
• Optimising the group websites based on SEO best practices and guidelines
• Technical analysis of site crawls and structure
• Creating a systematic approach to SEO across the group
• Identifying and executing organic growth opportunities
• Managing content creation and optimisation based on business strategies and direction
• Creating training and education tools for internal and external stakeholders
• Monitoring, analysing and reporting on search engine rankings, traffic, and visibility
• Monitoring and managing search engine ranking signals including backlinks, citations, social signals, etc
• Continual experimentation and analysis to drive organic traffic growth and visibility
• Managing multiple Google my Business accounts and other web properties that drive exposure

The SteelX group marketing team is structured like a small digital / advertising agency. This structure allows us to share best practices, challenge strategies, and elevate performance across the team. This role requires someone who has an incredible depth of knowledge in SEO with proven hands-on experience.

In this role you will provide leadership in the digital space with a focus on educating the wider team on SEO best practices and strategies.

About the successful candidate:

Attitude is everything – we are looking for someone who is resourceful, adaptable, and intelligent with the ability to think through a scenario or task and identify the best way forward.

The ideal candidate is technically strong with an analytical mind and solid understanding of backlinks and the various approaches.

We are looking for a collaborative leader in the SEO space. Because of our unique internal structure, you’ll be surrounded by a diverse team of marketing professionals. We encourage sharing of best practices, and healthy conversations that challenge us to do better and grow through shared experiences.

Required skills:

• Minimum 5 years SEO experience - preferably agency-side with exposure to multiple businesses
• High level analytical skills and experience with Google search console, Google Analytics, Tag Manager, Ahrefs, SEMRush, etc
• Depth of local and map SEO experience
• Website content development and conversion rate optimisation (CRO) experience
• Experience managing large Facebook & Google Ad accounts highly regarded
• Google Plus and Google My Business management and optimisation experience

To be considered for this role please include a cover letter that outlines your broad approach to SEO and supporting digital marketing skills.