Digital Experience Manager

Al menos 2 años de experiencia, jornada completa, contrato indefinido, salario 32.000-40.000€

Key Digital Initiatives:

·All Digital commerce platforms: Kiosk, App, Mobile/Web Ordering & Offers (all channels), Payment, Menu Boards & Content Management System (s)
·All Web platforms: McDonalds.es, games and quality
·Customer Relationship Ecosystem - OPS, IT, Marketing
·Key Mobile Platforms
·Additional technical platforms: Beacons & Wi-Fi

Preferred & Relevant Experience:

·Demonstrable track record of leading digital management specially focused on mobile strategies
·7+ years' experience in leading program management for consumer technology, internet, and e-commerce
·Strong understanding of digital consumer behavior in consumer-facing industryfocused on mobile, CRM and e-commerce
·Experience in roll out across network of geographically dispersed and/or high number of sites
·Significant passion for consumer behavior, trends and innovation, focused on business results
·Ability to work at a fast pace while managing competing priorities.
·Ability to develop innovative and efficient consumer experience inside and outside the restaurants, evangelize and drive success within the market

Información detallada sobre el trabajo Digital Experience Manager. Términos y condiciones de vacante

Funciones

The Digital Manager Experience will be responsible for rolling out digital products, based on strategy developed by the Spanish Digital Lead & Segment leadership. This role contributes to business performance, brand engagement, setting and tracking digital performance metrics, Responsibilities: ·Proactively and effectively communicates local market requirements to the Centre Of Excellence (CoE) and Corporate teams within established global frameworks ·Represent team with senior leaders cross-functionally ·Leads local market customer evangelism by understanding customer needs, defining customer requirements, articulating the customer journey and defining minimally viable products. ·Collaborate with multiple internal and external stakeholders to manage product portfolio and deliver profitable growth. ·Leads, coordinates and implements winning digital solutions developed by and with International and local marketing and management ·Develops and delivers detailed roadmap and market-level execution plan for digital experience initiatives. ·Leads local market customer evangelism by understanding customer needs, defining customer requirements, articulating the customer journey and defining the digital experience solutions focused on consumer centric strategy ·Works closely with the International and local IT, Operations, Marketing & Communications to evaluate, manage and communicate the deployment of digital experience initiatives. ·Effectively maintains and communicates the digital initiatives to all restaurants and act as a trusted source of expertise on digital experience at the local market level, to drive the highest business and customer impact. ·Leverages research and learn from digital trends/brands to establish the long term vision ·Tracks ongoing business analysis to improve digital experience inside and outside the restaurants and reports to local market and corporate for broader distribution and learnings ·Represents team with senior leaders cross-functionally ·Leverages broad influence tactic skillsets to effectively work and collaborate with multiple internal and external stakeholders to manage digital proposals and deliver profitable growth. ·Ensures key project roles and responsibilities are defined and communicated with multiple stakeholders across the market.

Requisitos

Key Digital Initiatives: ·All Digital commerce platforms: Kiosk, App, Mobile/Web Ordering & Offers (all channels), Payment, Menu Boards & Content Management System (s) ·All Web platforms: McDonalds.es, games and quality ·Customer Relationship Ecosystem - OPS, IT, Marketing ·Key Mobile Platforms ·Additional technical platforms: Beacons & Wi-Fi Preferred & Relevant Experience: ·Demonstrable track record of leading digital management specially focused on mobile strategies ·7+ years' experience in leading program management for consumer technology, internet, and e-commerce ·Strong understanding of digital consumer behavior in consumer-facing industryfocused on mobile, CRM and e-commerce ·Experience in roll out across network of geographically dispersed and/or high number of sites ·Significant passion for consumer behavior, trends and innovation, focused on business results ·Ability to work at a fast pace while managing competing priorities. ·Ability to develop innovative and efficient consumer experience inside and outside the restaurants, evangelize and drive success within the market

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