Public Affairs Manager

Summary about this job

Detail information about job Public Affairs Manager. Terms and conditions vacancy

• Implement media strategies for Museum exhibitions, projects and events
• Promote the Museum nationally and managing public affairs issues as they arise
• Manage relationships with national media organisations, on behalf of the Museum

The Job Opportunity

The Communications, Marketing and Public Affairs unit is responsible for developing and building the Museum’s profile and brand to engage key target audiences – nationally and internationally.

The Communications, Marketing and Public Affairs unit:

• develops, implements and evaluates media, social media, marketing and communications strategies to promote the Museum brand nationally and support the strategic direction of the organisation.
• works collaboratively with relevant Museum business units to develop, implement and evaluate promotional strategies for individual Museum programs and events.
• manages productive and positive media relationships.
• provides strategic and anticipatory marketing and media advice to the Museum’s Executive, Council and senior staff.
• monitors and analyses media, audience and market data, providing advice to the Museum’s senior management team.
• maximises the use of social media and emerging technologies to promote the National Museum of Australia, its events, programs and collections.

The Public Affairs Manager is responsible for:

• promoting the Museum to a wide audience through local, regional, national and international media outlets.
• developing media strategies, including media releases, for exhibition launches, major acquisitions, events and other activities as required.
• working with the Program Manager, Communications, Marketing and Public Affairs to formulate, implement and manage the media liaison program for the National Museum, focused on maintaining and strengthening favourable public attitudes towards the Museum.
• establishing and maintaining media contacts with journalists, producers, and photographers.
• assisting the Program Manager, Marketing, Communications and Public Affairs in advising the Museum’s Executive management team on public relations implications of organisation policy and program decisions.
• managing budget and staff resources as required.

What will the successful candidate bring to the role?

The successful candidate for this position will have proven experience working in a small creative team. Ideally, the candidate will have extensive experience in media relations and/or marketing at a strategic level. Experience as a journalist highly valued. Capacity to work in a dynamic working environment is essential. The candidate must be able to use judgement, think strategically and have a proven track record of delivering quality outcomes.

Expectations
The Museum expects all employees will display professional capabilities relevant to their position and classification. To do this, all employees will:

Leadership
Demonstrate leadership in how programs are delivered, striving to create a new benchmark in excellence.

Collaboration and connection
Work together to create a culture where collaboration across business units is seamless in delivering the shared vision.

Courage and innovation
Be bold and decisive, embrace challenges and opportunities and actively seek ways to continually improve and streamline our services for the benefit of the whole Museum.

Agility and Resilience
Embrace and respond to change as a normal part of our working environment.

Respect and Integrity
Display respect and integrity when working together, embracing the APS values of being committed to service, accountable, respectful, ethical and impartial.

Selection criteria

Applicants must respond to each of the following selection criteria in their application:

1. Extensive experience in media and/or public affairs. Experience as a journalist highly valued.
2. Demonstrated ability to develop, implement and manage media communication strategies across multiple media platforms, using a broad range of public affairs tools. 
3. Proven high level communication, writing and presentation skills. 
4. Demonstrated ability to think strategically, particularly in regard to managing complex high profile issues at short notice. 
5. Demonstrated experience in developing and maintaining strong links with external and internal stakeholders. 
6. Demonstrated experience to work under pressure, on multiple projects simultaneously and to meet deadlines

Applications should include contact details for two referees.
Aboriginal and Torres Strait Islander people and those from culturally diverse backgrounds are encouraged to apply. The Museum is an equal employment opportunity workplace.

Eligibility

To be eligible to apply for this vacancy, applicants must: 
- be an Australian citizen
- undergo a number of pre-employment checks, which includes a police records check.

Further enquiries

If you have any questions regarding this position please contact Olivia Fang, Recruitment Officer, [email protected]

Applicants are encouraged to apply online.

If you have problems submitting your online application, please email [email protected]