Sales Development Specialist

Summary about this job

Detail information about job Sales Development Specialist. Terms and conditions vacancy

RESPONSIBILITIES

• Effectively follow-up and qualify leads provided to you by marketing department
• Develop new business via telephone and execute drip email campaigns to specific segments for follow up and participate in the development and creation of nurture programs.
• Effectively utilise social media for engaging with and researching prospects including Twitter, Facebook and LinkedIn
• Follow up on marketing generated leads and conduct research to identify additional potential prospects
• Conduct a needs analysis and determine prospects pain points to determine how the Information Builders solution will speak to those needs
• Identify key buying influencers within these prospects to determine budget and timeline
• Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel
• Develop and build relationships with prospects that create a positive image for Information Builders and its solutions
• Ability to penetrate target organisations at all levels to uncover critical issues, initiatives and key contacts
• Keep accurate and detailed records of calls made and results achieved
• Achieve activity levels required to meet specified SOPP, pipeline and sourced revenue targets
• Understand and manage personal performance on a daily basis
• Participate in campaign design and briefings
• Demonstrate a thorough understanding of Information Builders products and services and the objectives of specific campaigns
• Act as a representative of the company and represent the company's interests at all times
• Use company question flow guidelines appropriately and follow detailed briefs to conduct engagement through a variety of channels as defined through discussions with Field Marketing
• Provide feedback and input to Field Marketing to ensure that activity levels are maintained and calling is optimised from inbound & outbound campaigns
• Record details of opportunities and lead notes in Salesforce CRM
• Follow the lead qualification process ensuring lead and activity status is always current

• Ensure compliance with Sales-Marketing SLA in lead handling performance
• Build relationships with direct sales and channel partners to ensure the efficient handoff of and acceptance of opportunities in line with our lead management process

ESSENTIAL SKILLS, ABILITIES AND EXPERIENCE

• Minimum 5 years in a front line B2B telephone sales or telemarketing role, ideally in IT
• Strong understanding of modern prospecting techniques, with knowledge of the modern buyers journey & social prospecting
• Excellent communication skills and a competent and confident telephone manner are also key
• Demonstrate a high level of self-motivation and willingness to build on your strengths
• Demonstrate a track record of driving sales pipeline – in collaboration with marketing and independently
• Excellent verbal communication and sales skills
• Credible and persuasive seller with the ability to engage both IT and business unit executives
• Knowledge of data integration, data integrity, master data management & business analytics concepts, systems or products is a significant advantage