Marketing Manager

Summary about this job

Detail information about job Marketing Manager. Terms and conditions vacancy

Job Mission: 

• To increase brand awareness across the Australian and New Zealand markets

• Develop and implement a marketing strategy for R.I.C. Publications to reach its growth and brand awareness targets. 

• To create engaging content for multiple audiences across multiple channels to maximise sales and exposure. 

• To grow the marketing team through training, development and performance management.  

Key Areas of Responsibility: 

• Manage the local marketing team. 

• Work with the Group Marketing Manager to develop the marketing strategy for Australia and New Zealand 

• Manage the marketing budget for AU and NZ 

• Develop materials to support sales and business development. 

• Develop and report on KPIs. 

• Manage the back-to-school campaign 

• Work hand-in-hand with the Marketing Managers across the group to develop company strategies for product launches, catalogues, branding etc. 

• Work with the Sales and Marketing Manager to build demand through the indirect sales channel. 

• Develop strategies to drive brand awareness across the AU & NZ markets 

• Carrying out regular competitor and environment analysis, as well as brand positioning activities 

• Managing events, exhibitions and workshops 

Requirements / Qualifications:  

• Tertiary qualification in Marketing, Business or associated discipline. 

• Minimum of 5 years' work experience within a marketing team with at least 12 months previous supervisory experience. 

• Strong analytical, organisation, communication and people skills required.  

• Ability to grow with the role, take on new challenges and be flexible to company requirements. 

• Motivated through team work and ability to work with teams across multiple markets. 

• Proficiency in Microsoft Word, Excel, Outlook and PowerPoint.  

• Ability to adapt quickly to new technologies, products and procedures.  

• Ability to work and thrive in a multi-tasked and ever-changing environment.  

• Professional ‘can-do’ attitude and work ethic.  

• Must be legally allowed to work in Australia. 

Critical Competencies:  

• Relationship building: Builds effective relationships through positive communication that motivates and influences others. Is an honest, trustworthy, valued team member, and actively involved in achieving team objectives.  

• Personal effectiveness: Produces outstanding results both professionally and personally by being proactive and committed. Continually focuses on achieving positive results contributing to company’s business success.  

• Technical competence: Uses technical / job knowledge and experience, incorporating functional skills and broad-based business knowledge, to meet and exceed requirements. 

• Customer focus: Passionately meets or exceeds customer expectations. Enters the customer’s world through listening and understanding.  Nurtures relationships by recognising and delivering on customer needs and opinions.