Marketing Insights Analyst

Summary about this job

Detail information about job Marketing Insights Analyst. Terms and conditions vacancy

• Use your data skills to make an impact for a well-respected charity
• Influence key strategic decisions
• Full-time, permanent opportunity based in Sydney

Our Organisation

Caritas Australia is the Catholic agency for international humanitarian relief and development in Australia. Through effective relationships with the Church, partners and communities in Africa, Asia, the Pacific and Australia, Caritas Australia helps to end poverty, promote justice and uphold dignity. Our programs promote the good of every person and of the whole person, regardless of peoples, religious, political or cultural beliefs. We envisage a world in which children, women and men most vulnerable to extreme poverty and injustice are agents of their own change and architects of their own development.

Your Role

As the go-to data person in our Fundraising Group, your role will involve:

• Extracting, manipulating, and interpreting data to be translated into clear insights

• Providing insights on program and donor behaviour that will influence our fundraising strategies and results
• Analysing data in areas such as gross and net lifetime value, channel analysis, RFV analysis, attrition performance and predictive income modelling, which help us make sound business decisions
• Monitoring and evaluating market trends and activities (market insights, product performance, Supporter/Donor and competitor intelligence)
• Providing analysis and recommendations to identify areas where Caritas Australia can be developed to improve its financial sustainability
• Driving financial and non-financial reports for Engagement & Sustainability teams
• Managing external data suppliers on the delivery of regular reports and tools
• Leading post-campaign analysis including producing reports that show key metrics and help for future activities

Your Capabilities

You will thrive in this role as a Marketing Insights Analyst if you:

• Have extensive experience in Marketing Analysis or related Business Analysis experience
• Have a deep understanding of Direct Marketing techniques and data-driven Marketing Strategies
• Are experienced using a range of software and platforms including Analysis Services, SharePoint, Salesforce, Excel VBA, Reporting services, and PowerPivot and modelling techniques such as: Regression models and Data Mining Techniques
• Are able to clearly communicate information, verbally and written, to a wide audience with different stakeholder interests from the CEO to managers across teams
• Have highly developed strategic thinking and analytical skills
• Are an excellent communicator with strong influencing and interpersonal skills
• An understanding of and commitment to work within the Catholic ethos

How to Apply for this Role

To apply for this role, please visit https://www.caritas.org.au/about/jobs/positions-vacant and view the full Position Description. Please send your application to [email protected] by COB Monday 23 July 2018.

Applications must specify residency or work visa status and include a CV, Cover Letter and responses to the Selection Criteria set out in the Position Description.

For further information please contact Janene Gontier on 02 8306 3451.

Caritas Australia is an Equal Employment Opportunity (EEO) employer. Caritas Australia welcomes and encourages Aboriginal and Torres Strait Islander applicants for all advertised positions. Caritas Australia recognises the personal dignity and rights of children towards whom it has a special responsibility and duty of care and respect. The successful candidate will be required to undergo a National Criminal History Record Check and Working With Children Check.