Marketing and Communications Coordinator - Grade 5, 5 days a week - 9am - 3:30pm

Summary about this job

Detail information about job Marketing and Communications Coordinator - Grade 5, 5 days a week - 9am - 3:30pm. Terms and conditions vacancy

Job is based in Byron Bay. In making your application, you will need to address all eight of the criteria listed below, one by one. If you don’t then you will not be successful.

Parentshop is one of Australia’s leading educational specialists in bringing about lifelong behaviour change. At Parentshop, we provide specialised development training that delivers effective behavioural solutions for all ages. We train professionals in education, psychology, social work and family support groups, so they can effect behaviour change within their own organisations, and for their clients.

We have an exciting opportunity for a Marketing and Communications Coordinator, responsible for the design and content development of newsletters, promotional material, social media channels, website and PR.

The role involves working with the general manager and the event coordinator to effectively communicate our events and products to current customers and prospective attendees.

The successful candidate will make sure the marketing ‘message’ is heard and seen by the target audience using digital and traditional methods to successfully to convey our messages. They will be able to assess and measure their efforts and work from a structured daily plan.

You will need good consumer and product awareness and excellent written and verbal communication with the ability to work under pressure and be imaginative.

Reporting to the GM, this role includes (but not limited to):

• Designing effective communications strategies and content approaches to best target key segments including education, community services, early years educators and B-to-C markets.
• Developing and implementing communication programs, campaigns, products and events.
• Developing marketing content including collateral, flyers, blogs, vlogs, social media posts and website (including design and copy writing).
• Developing, implementing and managing Parentshop’s social media platforms, including updating and monitoring content.
• Liaise with the general manager, managing director and client services in the distribution of external communications.

Selection criteria

Essential

1. Tertiary qualification in communications, journalism, marketing, public relations or a related field and a minimum of 3 to 5 years' experience working in a media/ communications position focusing on both digital and traditional media.
2. Experience in developing and implementing communications plans for a range of initiatives across a range of online, social and print media channels.
3. Digital content creation and implementation experience.
4. Exceptional written communication skills - with extensive experience in copywriting and proofreading.
5. Understanding of how to engage and build relationships with journalists/media outlets as well as effectively monitor media, manage issues and identify proactive media opportunities.
6. Ability to build and maintain strong professional relationships with stakeholders and work with them to inform and engage with relevant campaigns.
7. Excellent organisational and time-management skills with the ability to work autonomously while referencing our strategic objectives.
   
   Desirable
8. Demonstrated proficiency in Indesign

We encourage you to apply if you have most of these skills. In making your application, you will need to address all eight of the criteria, one by one. If you don’t then you will not be successful.

In summary, you will have a passion for making a difference.

Applications need to be marked ‘confidential job application’ and supplied to the director [email protected] by COB Friday 10th August, 2018.

Enquiries to Director of Parentshop, Michael Hawton on 0422 214 430