Digital Strategy Director
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As a Digital Strategy Director, you'll work with our clients to understand their business requirements.
Summary about this job
Agency Account Management
Company: Dentsu Aegis Network
Location: Perth
Work type: Full Time
Salary: n\a
Phone: +61-8-6322-9257
Fax: +61-8-9480-2310
E-mail: n\a
Site: n\a
Detail information about job Digital Strategy Director. Terms and conditions vacancy
- Ability to engage with stakeholders and influence decisions
- A strong history of driving organic growth and value creation
- Design strategy to align with the wider digital strategy
ROLE RESPONSIBILITIES:
- Build and ‘sell-in’ solid strategic recommendations across a broad spectrum of briefs without assistance
- Digital strategy / Social strategy / Content Marketing Strategy
- Use a range of tools and research platforms including (Asteroid, CCS, CCS Planner) to identify and understand consumers and unlock the strategic approach
- Apply brand tracking & econometric modeling outputs to strategic recommendations
- Apply modern and classic advertising and marketing theories to your clients business problems and briefs
- Lead new business projects relating to strategic scope
- Identify, sell and deliver out of scope strategic projects, supported by the HoS
- Effectively manage and mentor the wider team as required. Areas of management include recruitment, performance reviews and training
- Support the development of case studies or award entries.
PERSONAL ATTRIBUTES:
- Confidence and bravery to challenge in a constructive manner
- Passionate about solving our clients’ business problems
- Ability to work autonomously
- Collaborative personality that can coach junior members of the team
- Outstanding communication and presentation skills
- Thorough understanding of the Australian media marketplace staying up to date with new innovations and technologies
- Strong understanding of the consumer, cultural and category trends relating to the businesses within your client portfolio and as well as the trends impacting the broader mar-comms landscape
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