Strategy Planner

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As a Strategy Planner, you will support a Group Strategy Manager to create market-leading solutions for a portfolio of agencies and direct clients.

Summary about this job

Media Strategy, Planning & Buying

Company: News Corp Australia

Location: Melbourne

Work type: Full Time

Salary: n\a

Phone: +61-2-5477-3231

Fax: +61-7-9694-1474

E-mail: n\a

Site:

Detail information about job Strategy Planner. Terms and conditions vacancy

Who we are

We are news. We are sport. We are lifestyle. We are News Corp Australia.

The nation's most influential media organisation, News Corp Australia reaches an unduplicated audience of 16 million Australians every month. As well as our famous news and sports brands, we lead the way in fashion, food, health, real estate and parenting. We have the largest online news audience in the country, with a bigger digital footprint than Facebook.

 

What's the role?

This role sits within NEWSamp, a specialist unit that develops communications solutions which are bespoke to our client's needs. Off the shelf solutions aren't where it's at, we all know that. You can buy a bespoke suit off the internet, personalised handbags, wallets and phone cases - even off the shelf items are able to be customised to suit your needs. Why should advertising with the largest publisher in Australia be any different?

 

As a part of the NEWSamp team and supporting a Group Strategy Manager, the two of you will work closely with a broader sales function to design large integrated communication solutions that don't just meet the requirements but deliver true value to those in your portfolio. You will share your campaign planning and storytelling skills to upskill the sales team and internal stakeholders. As each campaign is built, the solutions may be content-driven, data-driven, media-driven or technology-driven, and may be on or off the News network. With the full range of News Corps titles for you to pick and choose from (it's huge, check out the first section if you skipped it), there really is no excuse for having two campaigns the same. On some occasions, certain briefs will be handled entirely by you.

 

More specifically, you will be responsible for designing how the campaigns take shape: the optimal mix of content and connections over time, the role for News Corp brands, the role of the many media channels for each brand, and how everything works together to meet client objectives.  You will work alongside an exceptional wider team of brand specialists, content creators, designers and technical experts to bring the plan to life, which you will then weave into a response narrative.

 

Who you are

You will be confident in your ability to bring together many campaign elements, partners and stakeholders in a fast-paced and highly collaborative environment. Strong marketing communications knowledge is a must.

You will demonstrate:

  • A proven-track record of success in a communications or implementation planning role, preferably within a media agency environment.
  • A deep understanding of the role of media and content play and how they best work together to achieve client outcomes.
  • A creative and collaborative approach to campaign planning development.
  • Strong storytelling skills and understanding of how clients and agencies like to receive information.
  • High levels of tenacity and proactivity, coupled with the desire to stretch the capabilities of both yourself and those around you.
  • Ideally knowledge with some of the following tools (however training will be provided); Microsoft Office, Roy Morgan, EMMA, Adobe Analytics, Google Analytics and Fusion AQX.

 

What's next?

This is a full-time permanent position based at our Southbank office. We are offering a a fun and lively team environment, competitive remuneration package in addition to on-site gym, coffee on tap and plenty of restaurants, cafes and bars nearby to keep your work/life balance healthy. To apply or find out more about careers with us, see newscorpaustralia.com/careers.

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