Category Marketing Manager
Work with one of the largest floor care businesses globally, owning three of the most iconic names in the industry—Vax®, Dirt Devil® and Hoover®!
Summary about this job
Management
Company: Techtronic Industries
Location: Melbourne
Work type: Full Time
Salary: n\a
Phone: +61-8-5116-9395
Fax: +61-7-3396-6255
E-mail: n\a
Site: n\a
Detail information about job Category Marketing Manager. Terms and conditions vacancy
Techtronic Industries (TTI Group) is a global organisation, and one of the largest floor care businesses globally, owning three of the most iconic names in the industry—Vax®, Dirt Devil® and Hoover®. Each of these premier brands has a rich history that we’re building on every day here at TTI Floor Care, a subsidiary of Techtronic Industries Co., Ltd
About the opportunity
An exciting opportunity for a Category Marketing Manager to join our Floorcare team at TTi. This newly created position is responsible for the leadership, growth and management of all Floorcare categories. Reporting to the General manager of Floorcare ANZ and the National Marketing Manager, your core objectives will include:
- Leads marketing strategy development, new product initiatives, and product line P&L, product planning, and strategic channel distribution in conjunction with the NSM & KAM.
- Ensure the core brand values are followed throughout the organisation including product development, channel marketing and packaging teams.
- Directs trade and consumer insight needs- analyses and communicates results from qualitative and quantitative studies.
- Manage market research activities to maintain a deep understanding of consumer needs and trends- liaise with TTi US & UK product teams, consumers and retailers.
- Provides brand leadership and development of integrated advertising campaigns to support various segments of the brand’s business to help achieve the company’s overall business goals.
- Sets media initiatives that drive sales and delivers high return on investment
- Develop strong business acumen with proven track record in setting and achieving financial goals at an SBU level
- Leads mentors and grows a lean cross functional team of Product Managers and works closely with the Product Quality & Compliance team.
- Work with Key Account Managers and the National Sales Manager to deliver and execute effective trade customer programs.
- Foster a spirit of teamwork and unity among the Floorcare Product team that allows for collaborating, supportiveness and cohesiveness.
About you
- Bachelor’s Degree in Business and/or Marketing required, MBA a plus.
- Demonstrated experience in product marketing management in multiple disciplines: Product Management, Engineering, Brand Management, Channel Management etc.
- Demonstrate a positive attitude and the ability to motivate and energise others
- Strong people management skills- ability to mentor, develop and inspire
- Leads with integrity; conduits business fairly, honestly, and ethically every day
- Adaptable and willing to efficiently manage multiple priorities and business demands in a fast-paced environment
- Strong written and verbal communication skills- presentation skills, creative writing, technical and report writing etc.
The Offer
- Be part of a growing world-class company which prizes culture and diversity;
- Great offices filled with natural light located in the south-eastern suburbs – work close to home!
- Competitive remuneration with attractive staff discounts;
- Free access to employee assistance programs;
- Strong peer network of supervisors and managers.
If you fit the above attributes and are excited at the prospect of joining a large, successful and dynamic organisation, then please apply now!