Marketing Manager, Affiliates & Partnerships and Foreign Exchange Services

Summary about this job

Detail information about job Marketing Manager, Affiliates & Partnerships and Foreign Exchange Services. Terms and conditions vacancy

The Opportunity: Are you energised by developing and executing end-to-end B2B marketing campaigns to uncover new segments and optimise acquisition efforts? Want to work for a passionate marketing team that is committed to success and that offers growth progression and future advancement?

We’re seeking a Marketing Manager, Affiliates & Partnerships and Foreign Exchange Services, based in our Melbourne office. Reporting to the Regional Head of Marketing-ANZ, this role drives the acquisition and retention strategy and execution for acquiring and retaining profitable corporate customers in Australia and New Zealand. This role will require highly developed interpersonal skills to build strong relationships with internal and external stakeholders, in particular the sales, CRM, and affiliate partner network. This role considers all channels of the go-to-market acquisition approach, which may include (but not limited to): events, local marketing events, sponsorships, managing affiliate relationships and referral programs, Eloqua campaigns, list management, lead nurturing, and website maintenance.

Sound interesting? Here are some specifics:

• Manage campaigns from creation to execution and post campaign reporting & analysis.
• Develop acquisition and retention campaigns for Foreign Exchange Segments.
• Increase uptake of hedging products, number of customers trading offline and online, and growth of our Affiliate partners across online products.
• Participate in developing the Customer & Marketing Strategy and Plan for ANZ.
• Ensure delivery of compliance communications to customers as directed and to target date.
• Monitor client performance and proactively address revenue and transaction drop offs.
• Submit well thought-out briefs to internal creative services team to have content developed in support of marketing strategy.

What you will need to succeed:

• Minimum 2 years’ experience as a hands-on Marketing Manager.
• B2B experience, preferably in Financial Services.
• Working knowledge of Eloqua, Salesforce, or similar tools is strongly preferred. 
• Knowledge and experience in end-to-end campaign design and execution, lead nurturing, direct marketing, and local marketing of events and trade shows.
• Strong project management skills that demonstrate your ability to influence, negotiate, and achieve positive campaign outcomes
• A good lateral thinker capable of being able to analyse campaign data and provide clear and concise evaluations and outcomes.
• Have the presence and confidence to present findings and facilitate meetings with managers and capable of influencing outcomes.
• Excellent relationship management skills with a demonstrated ability to communicate at all levels of the organisation.
• Detail orientated and capable of handling multiple projects and campaigns.
• Strong consultative, negotiation, and writing skills.
• Ability to work under pressure and be solution focused.

What will make you stand out:

• You have worked in Foreign Exchange or Financial Services before.
• University Degree in Marketing preferred.
• Independent thinker with strong analytical and problem solving skills.
• Ability to work well in a fast paced and highly competitive environment.

What’s in it for you?

• Competitive global pay, benefits and mobility
• Unparalleled experience, working for a market leader in FX payment solutions
• The chance to share your ideas and contribute to the development of our products
• Diverse, global team with colleagues in over 50 countries

What it’s like here:

The Payments Business Unit of Western Union is one of the world's leading providers of international business payments and foreign exchange. With access to over 130 currencies, we enable companies of all sizes as they move money across borders via a financial network that spans over 200 countries and territories. We’re disrupting fintech with our groundbreaking digital B2B platform, WU EDGE, which helps companies spend less time handling international payments and worrying about foreign exchange exposure, and more time growing their businesses. And we’re just getting started!

Being on the Western Union team means being tenacious and goal-oriented. It means taking risks and quickly finding the path to success. It means having integrity, and finding ways to make things work. It means thriving as part of a diverse, global team of over 10,000 people who are committed to moving money for better. It means being driven to win, and to do work that makes a difference… on a global stage. Sound like you? Apply now!

Inclusion and diversity are fundamental to our culture and success. Achieving our common vision depends on people with diverse backgrounds working together on teams. Who knows, your unique point of view could be the key to our next groundbreaking idea. We’d love to explore that possibility!

The company will provide accommodation to applicants, including applicants with disabilities, during the recruitment process, in accordance with applicable laws. We are committed to equal employment opportunity regardless of race, color, religion, sex (including pregnancy or related medical conditions), national origin, sexual orientation, gender identity, age, disability, marital status or another protected category.