Digital Marketing & Communications Manager

Summary about this job

Detail information about job Digital Marketing & Communications Manager. Terms and conditions vacancy

• Freedom and flexibility to implement your ideas and lead the campaigns
• Very high commission potential with unlimited cap
• Awesome projects - Blockchain, Pets, and more

About the role
We're looking for a Digital Marketing & Communications Manager who can drive up user acquisition while spreading awareness of our client's website far and wide. You'll be helping to get us into mainstream media, other forms of media, developing marketing strategies, optimising our digital marketing campaigns, helping write content for our client's blog and website, improving SEO and much more.

We're looking for someone to grow with us, with career growth into a Chief Marketing Officer or similar position, managing a team under you.

Duties & Responsibilities

• Weekly or as appropriate blog posts
• Regular updates to social media (noting the Support team already handles/responds to support requests on social media)
• SEO research and implementation (with implementation assistance from the devs). Not mandatory and OK to refamiliarise with SEO on the job.
• Research and development of content for new product launches, including writing semi-technical “white papers” (major initial focus)
• Writing press releases, communicating with the press, being the face of the collective of companies
• Finding, marketing, and drawing in potential investors/purchasers of aforementioned product
• Any and all PR activities to help drive the brand and the products forward
• Attempting to get into mainstream media about our products
• Achieving and exceeding commission-tied KPI targets:
  • # weekly blog posts / social media posts
  • # increase to social media
  • # increase to users on platform
  • # increase to people registering interest in our new product
  • # mainstream media articles
• In the near-term, managing and hiring a marketing team to assist you as you grow into a Chief Marketing Officer or similar role.

Generally speaking you should be a highly outgoing person with strong communication skills who’s not afraid to pick up the phone to push the PR and marketing forward.

Skills & experience

• 3+ years in a similar role with similar responsibilities
• Strong experience optimising digital advertising campaigns (e.g. Adwords minimum)
• Experience finding and brokering advertising spots with niche, relevant websites
• Excellent communication skills both in-person, on the phone and online
• Strong experience and knowledge on marketing digital products
• Strong experience growing a userbase for a SaaS product
• Strong copywriting experience
• Experience getting published in mainstream media

You'll be at the top of the pack if you have these:

• Familiarity, interest and/or experience in blockchain and/or ICOs
• Experience with generating strong results with SEO
• Basic web development skills (e.g. HTML/CSS)

Benefits & Culture

• Laid-back but high productivity meritocratic culture
• Flexible start time - anywhere between 8 and 10, with further flexibility available if required
• Flexibility in joining part-time or full-time
• Possibility of growing with the company into a Chief Marketing Officer role
• Commission-oriented role with earnings of anywhere between $50k to $500k p/y or more on top of base, depending partly on success of the ICO and of the new platforms.

About the company

Fair Digital is a blockchain, mobile app and web app development house with a major client in the cryptocurrency space. We are a small tight-knit company with 7 employees and a network of freelancers and contractors. Started with the desire to help non-profits and charities pro-bono, we quickly realised we could work with start-ups and SMEs to help us bring that dream to life.