Product Marketing Manager

All vacancies of AustraliaMarketing & CommunicationsProduct Marketing Manager

Develop, drive and measure the product marketing plan with help from the Product & Marketing team

Summary about this job

Management

Company: Arq Group Ltd

Location: Melbourne

Work type: Full Time

Salary: n\a

Phone: +61-8-9299-6407

Fax: +61-8-6595-3969

E-mail: n\a

Site:

Detail information about job Product Marketing Manager. Terms and conditions vacancy

  • At Arq Group, we spark ideas and redefine what’s possible
  • Convert product plans into marketing that truly delivers commercial outcomes
  • Live and breathe our products and develop the product marketing plan

What you get to do:

  • Develop, drive and measure the product marketing plan with help from the Product & Marketing team, including objectives, activities, investment and results.
  • Become the product marketing expert, acting as our key spokesperson online and at internal and external events.
  • On-going market and competitor analysis to assist Product Management with NPD, product positioning & pricing.
  • Understanding and documenting the buying process and target personas for each product category and customer journey.
  • Plan new product launches and manage the cross-functional implementation of that plan.

About you:

  • An excellent understanding of online marketing tactics including website development, PPC, SEO, Content and Email Marketing.
  • Commercially astute with strong analytical skills and the ability to convert data into insights.
  • The ability to lead and affect change through creating and telling stories.
  •  A smart, adaptable, self-starter with a strong sense of ownership and proactive, “can do” attitude
  • Degree in Marketing, business or a related discipline, coupled with solid product & marketing experience

Arq Group is the dynamic space for smart thinkers. We solve complex challenges, and provide seamless, end-to-end solutions for businesses, big and small. Our skills vary in customer solutions, from cutting-edge design, mobile and cloud analytical insights, through to digital marketing and web design. We are Australia’s leading digital partner, powering and empowering the growth of all kinds of businesses.

#LifeatArq

“Our Ways” set us apart from other brands through collaboration with our customers and our team. Our office is coloured with dedicated wellness programs, endless learning and development opportunities, a calendar full of networking social events and so much more. We thrive on individual’s success, encouraging self-development, creativity and self-expression,

At Arq Group, we unleash the possibilities between business and people.

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