Trade Marketing Executive - Fashion

Summary about this job

Detail information about job Trade Marketing Executive - Fashion. Terms and conditions vacancy

With more than 8.000 employees, the Safilo Group is worldwide leader in the premium eyewear sector for sunglasses, optical frames and sports eyewear. With an international presence through 30 owned subsidiaries in primary markets – in America, Europe and Asia – and exclusive distributors, Safilo produces and distributes its house brands –  Polaroid, Carrera, Safilo, Smith Optics, Oxydo – and the licensed brands - Dior, Givenchy, Fendi, BOSS, BOSS Orange, Tommy Hilfiger, Max Mara, Max&Co, Fossil, Havaianas, Jimmy Choo, Jack Spade, Kate Spade, Liz Claiborne, Marc Jacobs, Pierre Cardin, Swatch, Banana Republic, Bobbie Brown, Moschino, Moschino Love.

Job Summary & Mission:

We are looking for a Trade Marketing Executive for our Australian branch, based in Surry Hills, Sydney (NSW). The mission of the role is to promote key customers’ business development with a “win-win” approach, through the execution of specific trade marketing plans by combining Portfolio priorities with Channel Commercial targets, translating global strategies into the assigned sales channel and ensuring their prompt execution within the country.

Key Responsibilities:

• Elaborate, implement and execute the approved trade marketing project plan within the established schedule
• Oversee projects and permanent fixtures
• Manage and implement trade marketing promotions, in-store initiatives, ADV project, direct e-mailings and sell out actions
• Creation of sales-support materials for sales representatives
• Collect customer feedback, answer daily customer requests and forecast POP Materials required according to the budget and distribution for each point of sales.
• Execute and monitor the marketing plan at a local level and coordinate the activities
• Monthly forecast and supervise the installation of windows circuits for each customer and brand
• Manages visual orders for image renewals and web usage
• Provide on a regular basis digital tools and videos to customers, buying groups & key accounts
• Visits POS in order to monitor the visibility of our brands and ensure excellence of In-Store Execution;
• Provide presentations and training for the in-store staff in order to ensure the brand visibility.
• Elaborate and provide performance report of trade marketing actions to transmit to local and global commercial teams
• Verify the services provided in term of adherence to technical and quality requirements
• Ensure in line with business objectives the proper management of budget.

Desired Skills & Experience:

• Bachelor Degree in Marketing related field or equivalent experience
• 2-5 years’ progressive professional experience in (trade) marketing
• Marketing Plan knowledge develop
• Trade Marketing knowledge in retail/wholesale area and KA clients
• Knowledge of customer segmentation and targeting
• Knowledge of consumer and shopper marketing management
• Independent and autonomous working behavior
• Good analytical skills and negotiation capabilities