Marketing Campaign Manager

Summary about this job

Detail information about job Marketing Campaign Manager. Terms and conditions vacancy

• Exciting Marketing Agency in Growth Mode
• Great Team Culture & Offices
• $Highly Competitive + Bonus

The Role

GDR Group is a fast-paced marketing company that specialises in local area marketing and storytelling for brands that operate across Australia. Due to our continued success we’re looking to hire a focussed Marketing Campaign Manager to help us achieve our ambitious goals, and those of the clients who trust us to grow their brands.

As a key member of the marketing team, the Marketing Campaign Manager will take ownership of all things marketing and digital for a growing number of important clients while also helping the Head of Marketing to drive the strategy and innovation for GDR Group.

This is a great opportunity for a talented marketing professional to hit the ground running in a fast-paced environment that has very exciting growth plans.

Responsibilities

• Deliver multi-channel (web, digital, social, offline) marketing campaigns for our clients.
• Maintain, nuture and build close working relationships with external clients to ensure account retention and growth.
• Manage and develop a marketing co-ordinator and take the lead on work-flow planning with our in-house creative resource.
• Work closely with the Head of Marketing in developing and executing the GDR Group marketing strategy.
• Manage ongoing marketing campaign analysis & ROI reporting – both on new and existing channels, utilising Google Analytics, and other identified tools.
• Deliver email and paid media campaigns/communications to identified customer segments for GDR Group and our clients with a view to understanding customer behaviour & identifying optimisation opportunities.
• Lead, support and manage social media campaigns on behalf of our clients, including paid social campaigns using Facebook Business Manager.
• Devise, develop and implement social media content plans for clients including scheduling, optimising and reporting.
• Set-up and run Google AdWords campaigns for a range of clients – optimising results to ensure maximum ROI.
• Updating, maintaining, and creating content for our company website and the websites we manage for our clients.
• Execute basic on and off page SEO to support our online strategy and that of our clients.
• Write copy for various online and offline channels and for different audiences - this includes blog posts, press releases, thought leadership articles, advertising copy and more.

Skills

• 3+ years Marketing Agency experience with a focus on Digital but underpinned by a solid understanding of all marketing channels. You must be comfortable with handling a range of campaigns from design and print only, to digital only and everything in between.
• Experience of effectively managing people.
• Be credible in front of clients and be an expert at managing expectations and deliverables.
• Proven record of accomplishment in planning, executing, reporting, and optimising campaigns.
• Solid presenter, with ability to articulate a strategy/plan/approach to key clients and internal stakeholders.
• A proven ability to work independently with good project management skills.
• A high level of attention to detail.
• Motivated self-starter and able to deliver positive outcomes for our clients.
• Degree level qualification in business / marketing.

What we look for

Most important to us, above and beyond anything else, is whether you are a fit for our culture. Culture fit is #1, and along with that, a high integrity, ambitious and a results-focused attitude are key.

This is not a role for someone who dreads Monday morning going back to “work.” We’re a values driven company who, at the core, are about changing the lives and businesses of everyone who comes into contact with our company. Sometimes you might have to work late, but at the same time you’ll get the flexibility to take an afternoon off if you need it!

The Rewards

$Highly Competitive + Bonus based on KPI’s.