Marketing Manager - High End Building Products Industry

Summary about this job

Detail information about job Marketing Manager - High End Building Products Industry. Terms and conditions vacancy

• Highly reputable company with international reach
• Play a key role in an ambitious and growing business
• Autonomous role with the opportunity to make your mark

You are a highly motivated, organised and experienced marketing professional. Demonstrating success being both hands on and strategic in your approach to B2B product marketing, your successes can be attributed to your drive, energy, and desire to deliver outcomes to the highest quality.
  
Our client are renowned, long standing experts in the building products industry, with a commitment to quality and service supplying their product to architects, builders and home owners globally. The company is continuously looking for new ideas and trends that result in an ever-growing portfolio that utilises the best products from the best manufacturers worldwide. Service is key to their philosophy and as such they are committed to providing second to none service across the business.
  
Reporting to the Australian Managing Director and working as part of the global marketing team, this role will oversee the marketing portfolio for their Australian business, and be instrumental in driving a stronger brand presence. There will be a particular focus across their web and social media channels which will create new leads and improve conversion.
  
Initial Responsibilities are to:

• Undertake an analysis and report on current sales lead sources and their quality, as well as an analysis of current showroom traffic across their four sites in Sydney, Melbourne and Newcastle
• Identify the most effective sources for lead generation/conversion both online and on site, and develop an appropriate campaign strategy and calendar – increase presence across all social media channels
• Be hands on in executing campaigns, working with a test and measure approach. They would like to double foot traffic in their showrooms and there is room for better utilisation of their web site and free sample offers to create and convert opportunities
• Research opportunities for sponsorship of awards or increased involvement with industry bodies
• Oversee the design and creation of quarterly publication and distribution, as well as other key marketing collateral such as product technical brochures
• Manage internal communications, including product launch information, monthly newsletters, etc
• Manage events and promotional activity

  
Ideally you will:

• Have 8-10 years + experience in similar roles, ideally with a background in the building products industry or similar
• Marketing degree or relevant tertiary qualification
• Demonstrated  understanding of digital and social media marketing
• Experience in budgeting and forecasting
• Demonstrate success in planning, costing and executing a 12-month marketing calendar
• Professional communication skills, both written and verbal

This is a genuine opportunity to make a difference in a highly reputable organisation with an international reach, in a role that is key to its success.

To learn more about this opportunity, please forward your CV to the attention of:

Tim Wallis
Arete Executive
[email protected]
07 3010 9220