Head of Digital/E-Commerce Manager

Summary about this job

Detail information about job Head of Digital/E-Commerce Manager. Terms and conditions vacancy

As the Head of Digital and E-Commerce, you will be responsible for the entire digital footprint for the retailer of Manchester and Homewares. The right person will have good experience across all things digital with a heavy focus and experience in the retail space.

The Digital and E-Commerce Manager is responsible for managing the brands website in order to achieve overall objectives of generating revenue and maximising customer loyalty.

• Develops Digital Marketing and Social Media strategies and devises online brand and product campaigns to raise awareness, reflecting the brand creative strategy;
• Ensures all web content and social media activities are executed in line with business requirements;
• Develops and oversees Digital Marketing budgets and ensures all spend is in line with agreed plans;
• Is responsible for the website and through the marketing team, facilitates online content development and management;
• Designs and is responsible for the execution of EDMs/ email campaigns;
• Manages on page/off page SEO to increase organic ranking of all web pages over time;
• SEM – uses Google Adwords as an acquisition strategy to drive site traffic and conversions;
• Actively collaborates with on-brand companies to get exposure for digitally (Openpay, Afterpay, coupon sites, affiliate networks, brand collaborations);
• Develops and implements E-commerce strategy to create a seamless omni channel experience for customers to increase sales in line with brand creative Direction;
• Develops strategies, tactics and plans for implementing new functionality and processes for online customers and ensures any changes enhance the user experience;
• Undertakes CRM database management and executes website promotions as directed;
• Is responsible for customer acquisition activities to grow the CRM database to drive traffic online and to stores.

The Candidate 

As the Digital and E-Commerce Manager, you will have two direct reports. 

• 8 –12 years’ experience in and E-Commerce and Digital role
• Experience with Shopify
• Copywriting experience
• Experience with Photoshop and Zendesk 
• Experience with Google Adwords 
• Able to effectively influence and develop strong relationships with key internal and external stakeholders.

The Offer 

• On-site parking 
• Iconic brand 
• Attractive salary package 

If this is of interest "APPLY" below or call Mary Gordon on (02) 8234 3504 for a confidential chat.