Online Marketing Coordinator
Planning, execution and optimisation of our online marketing efforts including design, website, social media and EDMs
Summary about this job
Digital & Search Marketing
Company: Cellarspace
Location: Melbourne
Work type: Full Time
Salary: $55,000 - $59,999
Phone: +61-2-8301-8366
Fax: +61-3-6427-4210
E-mail: n\a
Site: n\a
Detail information about job Online Marketing Coordinator. Terms and conditions vacancy
About the business
Cellarspace is an online wine marketplace that opens up the finest cellars and brings premium wines into one marketplace where wine lovers can buy, value and sell their wines.
About the role
We require an online marketing coordinator for planning, execution and optimisation of our online marketing efforts including design, website, landing pages, social media and EDMs.
Key Tasks/Responsibilities:
- Coordinate social media strategy -plan, create, monitor and manage Cellarspace presence on social media (facebook, twitter, linkedin, instagram, etc), including liasing with agency
- Conceptualise & deliver memorable digital & non-digital designs across online channels - EDMs, web, landing pages, digital/social media advertising, GIFs & all associated digital & communications.
- Create and deliver engaging EDM campaigns
- Manage automated email flows to optimise our customer retention strategy.
- Maintain and update Cellarspace website - content, images, video - ensuring content relevant, accurate and reflects Cellarspace brand
- Collaborate with website designer to improve user experience
- Basic copy writing - prepare blogs, promotional emails, EDMs
- Coordinate cellar blogs
- Collection of wine ratings, reviews, awards and show results to update on product listings
- Measure performance of digital marketing efforts - web trends, conversations, social media activity
- Manage You Tube account - postings, review comments
Skills and experience
- Sound analytical skills
- Self-motivated, proactive and ability to work unsupervised
- Clear, honest communication skills - written and verbal
- Ability to deliver on deadlines and work on a number of priorities at once
- Understanding of digital marketing concepts and best practice
- Proficient in photoshop and design
- Website maintenance - content, images, video, logos
- Experience with social media campaigns- facebook, linkedin, twitter, youtube
- Basic copywriting and creative content writing - email campaigns, EDM, blogs
- Knowledge and experience with marketing analytics tools
If this sounds like you then we’d like to hear from you.
Click ‘Apply Now’ and send through your cover letter and a copy of your recent resume.
Only short listed candidates will be contacted. Thank you in advance for your application.