PPC Specialist

Summary about this job

Detail information about job PPC Specialist. Terms and conditions vacancy

The Blue Rock crew are looking for a super savvy PPC specialist to join our growing digital marketing team. You’ll be working within the innovative and diverse BlueRock Digital agency to help a range of entrepreneurial clients build better businesses through strategic digital marketing.

Who are we?

BlueRock is an entrepreneurial advisory firm with expertise across every aspect of business and private wealth. Whether it’s financing a start-up, building a website, creating a lease, planning a wealth creation strategy or all of the above, our whole team works together to get exceptional outcomes. Plus we have a heap of fun along the way!

• Voted 6th Best Place to Work in Australia (between 100 and 999 employees category)
• A certified B-Corporation company on a mission to use the power of business to solve social and environmental problems 
• A rapidly growing firm focused on community and becoming a social enterprise
• An inclusive and diverse workplace culture centred on health and wellbeing through sports comps, free lunches, firm-wide personal development, retreats and Friday Festivus!
   

What do we do?

BlueRock Digital is an agency embedded within an entrepreneurial advisory firm – and this sets us apart from the rest. We work holistically with every client to create a digital approach that suits every business, leaning on the skills and experience of the broader BlueRock community to add value and expertise.

We’re a rapidly growing team on the look-out for Melbourne’s best marketers to join us through this exciting period of growth. In fact, our mission is to build a highly integrated community of exceptional minds who can work together to challenge industry norms.

From start-ups to established, e-commerce to lead gen, construction to hospitality, no day is ever the same. It’s fast paced but fun and you’re guaranteed to learn loads along the way.

Who are we looking for?

You’re savvy and experienced in digital marketing, especially all things PPC. You enjoy an autonomous environment with a formidable team culture. You’re analytical, results-driven and have a high attention to detail. You are someone who demonstrates honesty and integrity and always looks at ways to go the extra mile or solve that pesky problem.

What will you be doing?

• Responsible for setting up and execution of paid advertising campaigns, some of the fun stuff to include keyword research, A/B testing, code and pixel integration, Google tag manager & Google Analytics, Google Merchant Centre and Google my business setup.
• Optimising Ad campaigns across multiple channels – Google, Facebook, Bing, YouTube etc.
• Creating cutting edge keyword selection, audience targeting and ad copy across all paid search campaigns
• Maintaining best practice and keeping the team abreast across all things paid advertising. Leveraging Google premier partner relationships and extending knowledge to the wider marketing team
• Preparation of data led performance-based reporting, working closely with account management in presenting findings to clients

Show us what you’re made of! We want to hear from people who are:

• A minimum of 3 years professional experience as a PPC specialist or campaign manager
• In-depth knowledge in creating campaigns, custom audiences, ad sets and adverts
• Campaign management including daily budget, bid management and account optimisation
• Google Display Network and Search Network with experience in re-marketing and shopping campaigns
• Experience in implementing and managing both e-commerce and lead generation strategies
• Ability to manipulate data to execute strategies and effectively communicating this to clients
• Google analytics and AdWords qualified
• Team player who doesn’t shy from accountability
• Strong analytical and numerical skills

Advantageous skills:

• Broader paid advertising (Facebook, Instagram and Bing) spectrum will be advantageous
• 3rd party bid management tools
• Programmatic knowledge advantageous
• Landing page optimisation skills – you’ll love Javascript!
• Storytelling through data and interpreting the commercial values to clients
• Data studio experience
• Basic HTML knowledge

Even though it's 2018, it still needs to be said:
We don't just accept diversity at BlueRock, we celebrate it. We're proud to be an equal opportunity workplace and an employer of choice. We are committed to equal employment opportunity regardless of age, citizenship, colour, disability, gender and gender identity, marital status, nationality, race, sexual orientation or veteran status.
 

Recruitment Agencies:
Please be advised that BlueRock or any of its related or controlled entities do not accept unsolicited resumes from Recruitment Agencies. BlueRock will not recognise an entitlement to an introduction or placement fee unless the Agency has been briefed by a member of the Performance & Culture team on a specific position for which we have requested candidates for. We are not currently considering additions to our list of preferred suppliers.